ORIC
KINNAIRD COLLEGE FOR WOMEN
RESEARCH REPOSITORY
YEAR 2020
Business Studies (MPhil)
| Sr No. | Student | Title of Research Report |
| 1 | Saira Irum
|
The Impact of Customer Based Corporate Reputation and Consumer Perception of CSR on Customer Citizenship Behavior: A Mediated Model. |
| 2 | Amna Saeed Akkas
|
The Relationship Between Workplace Loneliness and Job Performance Through Affiliative Outcomes: Moderating Role of Emotional Culture. |
| 3 | Khadija Irfan
|
The Impact of Corporate Social Responsibility (CSR) on Purchase Intention: The Mediating Role of Brand Image and Customer Loyalty. |
| 4 | Ammarah Raza Khan
|
Impact of Authentic Leadership on Employees’ Work outcomes; A Mediation Model. |
| 5 | Hira Khan
|
Impact of Transformational Leadership on Employees’ Work Outcomes and Behavior: A Meditation Model. |
| 6 | Iqra Razzaq
|
Impact of Abusive Supervision on Turnover Intention: A Mediated Moderation Model. |
| 7 | Sana Ikram Khan
|
Understanding the Concept of Adaptive Selling Behavior in Retail Selling: Role of Customer Orientation and Motivation. |
| 8 | Ramsha Shahid
|
Alliance of Death Anxiety and Green Product Purchase Attitude with the Interceding Effect of Pro-Environmental Norm. |
| 9 | Varda Sharoon | Impact of Boundary Spanners’ knowledge Sharing on New Product Development Innovation: A Moderated Mediation Model. |
| 10 | Aramish Kazmi | The Impact of workplace dignity on employee engagement: A mediated and moderated model. |
| 11 | Kiran Jameel
|
Self-efficacious employees become more work engaged: A moderated mediation model and a sequential mediation model. |
| 12 | Shaina Zafar
|
Impact of work family conflict on turnover intention and job stress: A moderating model. |
| 13 | Momna Irfan
|
Impact of job crafting on work engagement: A mediated and moderated model. |
| 14 | Abeeha Tahir
|
A Relationship Between Feedback Environment And Job Satisfaction: A Moderated Mediation Model. |
| 15 | Tehniat Zafar
|
Consumer Brand Engagement Behaviors and Brand Loyalty Using Service Concept Newness: The Moderating Role of Relationship Length. |
| 16 | Zahra Azhar | The Impact of Perceived Training and Development on Employee Intention to Stay. The Mediating Roles of Different Work Attitude. |
| 17 | Warda Javaid
|
Courage in Work Place: The Effect of Organization Level on the Relationship Between Behavioral Courage: Job Performance and Career Advancement. |
| 18 | Muzna Faisal
|
The Impact of Preventive Coping on Business Traveler’s Work Life Balance: A Moderated Mediation Analysis. |
| 19 | Khadija Mehmood
|
The Impact of Online Brand Page Design Characteristics on Customer’s Purchase Intention: A Case Study of Daraz.PK. |
| 20 | Misha Noor
|
The Impact of Brand Prestige on Consumer-Brand Engagement in Social Media: A Case Study of Corporate Brands of Khaadi. |
| 21 | Tehreem Zafar
|
Consumer Perception of CSR and Purchase Intention: A Case Study of Sapphire. |
| 22 | Namra Jamshaid
|
Workplace Bullying and Employee Silence: A Dual Stage Moderated Mediation of Psychological Contract Violation, Benevolent Behavior and Positive Psychological Capital. |
| 23 | Warda Zafar
|
Analyzing the Relationship Between Unethical Leadership and Organizational Deviance: the Role of Leader-Member –Exchange. |
| 24 | Sumbal Hassan Khan
|
The Cost of Merger, Impact of Psychological Resilience, Relational Contract and Transactional Contract over Commitment to Organizational Change. |
| 25 | Adan Rana
|
Role of Learning Goal Orientation in Understanding the Mediation between Transformational Leadership and Creativity. |
| 26 | Hina Javed
|
A Comprehensive Analysis of Corporate Governance Quality and its Impact on Financial Performance of Islamic Banks in Pakistan. |
| 27 | Nadia Khan
|
Dual Board Structure and Agency Relationship: A Comparison Between Islamic and Conventional Banks of Pakistan. |
| 28 | Sonia Nazar
|
Analysing The Determinants Of Bank Margins During the Various Regimes of Global Financial Crisis: Comparison of Conventional and Islamic Bank. |