ORIC
KINNAIRD COLLEGE FOR WOMEN
RESEARCH REPOSITORY
YEAR 2018
Business Studies (MPhil)
|
Sr No. |
Student | Title of Research Report |
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1 |
Ayshah Rao
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The Impact Of Brand Love And Brand Image On Customer Loyalty: Mediating Role Of Customer Engagement
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2 |
Hafsa Khan
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Productivity And Efficiency Analysis Of Pakistani Mutual Funds Using Malmquist Index Approach
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3 |
Hajra Nawaz Shah
|
Long Run Relationship Of Macroeconomics Factors With Crude Oil Futures: Evidence From PMEX
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4 |
Iqra
|
Capital Adequacy And Deposit Behavior Of Conventional Banks In Pakistan
|
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5 |
Rabia Azhar
|
Effectiveness Of Self Service Technology And Their Impact On Service Quality Dimensions: A Case Study Of Airline Services
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6 |
Sana Qayyum
|
Relationship Between Mall Image And Shopping Values With Shopping Well Being: The Mediating Role Of Shopping Well Being With Mall Image And Mall Loyalty
|
|
7 |
Sumera Khalid
|
Self- Reliance: A Gender And Communal Perspective On Its Relationship To Leadership Evaluations And Career Derailment
|
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8 |
Syeda Masham Raza
|
Honesty-Humility And Workplace Deviance: The Mediating Role Of Continuance Commitment
|
|
9 |
Zarnab Shakeel Haq
|
Factors Affecting Consumer Attitudes Towards Mobile Marketing |
|
10 |
Amber Aslam | Organizational Culture On Organizational Performance: The Moderating Effect Of Management Maturity |
|
11 |
Amina Talat | The Impact Of Electronic Word Of Mouth Towards Purchase Intention
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|
12 |
Ayesha Ramzan | Consumer Perception On Online Shopping Effects On Word Of Mouth Towards Retailer: A Mediating Role Of Customer Satisfaction
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13 |
Eesha Qayyum | The Impact Of Brand Equity On Consumer’s Willingness To Pay A Premium Price For Fine Dining Restaurants: A Mediating Role Of Affective Attitude
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|
14 |
Mahuroosha Mubasher | The Impact Of Internet Marketing Capability On Firm Performance: Mediated Effect Of Network Capability
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15 |
Rishma Shahid | The Effect Of Similar Family Related Demographics On Affective Commitment: Mediating Role Of Subordinate’s Perception Of Family Supportive Supervision
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16 |
Drakshan Asif | Does Supervisor Perception Of Employee Family Work Conflict Directly Affect Employee Job Performance?
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17 |
Emen Asif | The Impact Of Socially Responsible Hrm On Employee’s Ocb: The Mediating Role Of Organizational Identification
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18 |
Javaira Khalid | The Role Of Corporate Social Responsibility And Participative Leadership For Employee’s Performance
|
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19 |
Momina Nadeem | Impact Of Flexi Time Program On Organizational Performance: The Mediating Role Of Thriving At Work
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20 |
Rida Nadeem | Mediating Mechanism Of Global Balance Approaches Among Work – Family Conflict And Employee Outcomes
|
|
21 |
Saba Malik | The Impact Of Perceived Visual Complexity Of Mobile Online Shops On User’s Satisfaction And Behavioral Loyalty
|
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22 |
Sara Tahir Hamid | Transformational Leadership And Organizational Citizenship Behavior: A Moderated Mediation Model Including Work Engagement And Job Strain
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23 |
Sidra Zahid | Mediating Mechanism Of Thriving At Work And Work Engagement In The Relationship Between Job Characteristics, Job Involvement And Job Satisfaction
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